Agency: Collider
Role: Artwork | Visualising | Retouching | Asset Illustration
Role: Artwork | Visualising | Retouching | Asset Illustration
Global advertising campaign ‘When Only Forever Will Do’ for De Beers, the world’s leading diamond company. This was a communications campaign celebrating the unique stories of real women (Women of Forever).
Touchpoints across print and digital advertising, OOH, film, social and in-store with guidelines, asset toolkits and templates produced for the roll-out. The campaign was produced in four languages English, French, Traditional Chinese and Simplified Chinese before being supplied to local markets for adaption.