Agency: Collider
Role: Artwork | Visualising | Retouching | Asset Illustration
A promotional launch campaign for Manomasa which captured the essence of their manifesto ‘Tortillas with Spirit’.
Six playful, Mexican inspired Illustrations were created by Spanish artist Ricardo Cavolo and were used across the exciting integrated campaign. This was launched across UK cities as OOH/DOOH and train/underground posters, on social media and three online films. This roll-out required a library of type assets with a distressed effect and image cut-outs from the fun illustrations.
At Taste of London food festival, Manomasa had their own uniquely designed Taqueria by Collider. This housed the campaign posters and packaging items such as cups, dip containers and beer mats. Sampling at train stations continued the theme on the sample trolleys and postcards to accompany the giveaway.
I worked on the project from the initial presentation (visualising imagery) through to campaign delivery. This encompassed all print artworks, assets, packaging and some of the social media banners.
Role: Artwork | Visualising | Retouching | Asset Illustration
A promotional launch campaign for Manomasa which captured the essence of their manifesto ‘Tortillas with Spirit’.
Six playful, Mexican inspired Illustrations were created by Spanish artist Ricardo Cavolo and were used across the exciting integrated campaign. This was launched across UK cities as OOH/DOOH and train/underground posters, on social media and three online films. This roll-out required a library of type assets with a distressed effect and image cut-outs from the fun illustrations.
At Taste of London food festival, Manomasa had their own uniquely designed Taqueria by Collider. This housed the campaign posters and packaging items such as cups, dip containers and beer mats. Sampling at train stations continued the theme on the sample trolleys and postcards to accompany the giveaway.
I worked on the project from the initial presentation (visualising imagery) through to campaign delivery. This encompassed all print artworks, assets, packaging and some of the social media banners.
