Agency: Wieden+Kennedy
Role: Artwork
Role: Artwork
A vibrant, bold and lively campaign; this was Three’s biggest brand campaign to date. A wormhole graphic links all touchpoints transporting the audience into a future connected world of 5G. Work spanned across film, social media, retail stores, DOOH and OOH.
The areas of the campaign that I artworked consisted of the DOOH and OOH posters, billboards, bus shelters and templates. In addition was the King’s Cross tunnel takeover. An incredible 72-metre long advertising experience created by wall graphic vinyls and 12-sheet posters relaying the messaging and brand throughout the length of the tunnel.
