Agency: Uffindell
Role: Artwork | Illustration
Role: Artwork | Illustration
Temsa the luxury bus and coach company owned by the Sabanci Group was repositioned and rebranded. The transformation from product driven to customer driven increased sales and changed their positioning from discount supplier to a valuable partner.
A new roundel brand mark was created involving print testing and evolving into identity guidelines. The branding was applied across Temsa’s livery, signage, literature, sales support materials and website.