Agency: The Partners
Role: Artwork | Retouching
Role: Artwork | Retouching
A vast programme of work was issued ranging from a rejuvenated logo to brand environments. The revitalised identity was carried through all marketing communications and customer literature as well signage and uniforms.
The in-depth brand guidelines were completed over a two year period and involved extensive print tests and prototypes. Literature was implemented with high resolution retouching to imagery, used on such items as in-store posters and leaflets.